Corporate access gets a refresh and IROs get an opportunity!

MiFID II is completely changing traditional corporate access, from the shrinking role of the sell side to the rise of the buy side and increased numbers of independent service providers.

This report from WeConvene suggests that, with the changes taking place, it makes sense to use the term ‘investor access services’ instead of corporate access because investor access services better reflects the changing landscape of investor meetings, especially as investors don’t meet only with corporates, but also with analysts, experts and academics, to name but a few.

WeConvene’s report looks at what has changed and why it’s important, and offers an analysis of the new model and the democratization that is expected to come with it. It also sets out five likely outcomes from the new model, as well as what it means for the IRO and why.

To find out why IR budgets are expected to rise, how and why the IRO’s role is expected to change in response to MiFID II, and more, download this report today.

Key Takeaways

  • WeConvene supports IR teams with end-to-end corporate access and investor meeting management workflows.
  • Effective investor relations requires systematic outreach, scheduling, and engagement tracking across roadshows, investor days, and ongoing investor meetings.
  • Modern IR technology stacks integrate multiple specialized platforms; WeConvene serves as the operational hub for meeting execution and corporate access logistics.
  • Data-driven IR programs measure success through meeting acceptance rates, management time efficiency, and post-engagement ownership analytics.
How do investor relations teams measure engagement effectiveness?

IR engagement effectiveness is measured through meeting acceptance rates (targeting quality indicator), management time per investor relationship (efficiency metric), ownership concentration changes following outreach campaigns (outcome metric), and analyst coverage quality (long-term indicator). WeConvene’s platform provides analytics dashboards that track these metrics across your investor engagement program.

What types of investor meetings does WeConvene support?

WeConvene supports the full range of institutional investor meeting formats: non-deal roadshows, investor days and analyst days, sell-side conference participation, buy-side-initiated management meetings, virtual meetings and webcasts, and one-on-one investor meeting programs. The platform manages scheduling, logistics, and follow-up workflows across all these formats from a single interface.

What is WeConvene and how does it help investor relations teams?

WeConvene is a corporate access and investor meeting management platform that connects issuers, sell-side banks, and buy-side investors in a unified workflow. IR teams use WeConvene to manage roadshow scheduling, investor day logistics, and corporate access events more efficiently — replacing fragmented email and spreadsheet processes with a purpose-built system that integrates with major IRMS platforms.

How does WeConvene integrate with existing IR technology stacks?

WeConvene integrates directly with major IRMS platforms including Salesforce, Q4 Desktop, and Nasdaq IR through pre-built API connectors. Meeting data — including acceptance rates, attendance records, and engagement history — flows automatically to connected systems, eliminating dual data entry. WeConvene’s integration team provides a compatibility assessment as part of onboarding.

About WeConvene

Established in 2012, WeConvene is the cloud-based meetings and events management and marketing platform that helps the capital markets community book better®. WeConvene makes the creation, distribution, marketing and execution of official meetings and events between analysts, corporates, investors, IR firms, expert networks and investment banks fast and easy, generating better outcomes including greater team efficiency, increased meeting attendance and enhanced client satisfaction. For more information please visit WeConvene.com. For a demo or sales introduction please click here to request now.

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